25 Ways to Market Your Real Estate Video

Video is the hottest promotional tool used by premier real estate agents, and YouTube has become the video catalyst of choice. Virtual Studio Innovations provides a full range of cutting edge video services. 

[CLICK HERE] to see samples of our real estate videos

Here are 25 effective ways to market your VSI YouTube video.

[1.]  Create a YouTube channel which houses all your videos under one central    location and domain name.

[2.]  Present videos to potential and current clients.

[3.]  Use your videos to market yourself during listing interviews.  

[4.]  Post videos to your personal and professional Facebook page.

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[5.]  Add a personal touch.

VSI can create a custom video introduction featuring you as the on-screen talent.

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[6.]  Add your newest video link, or YouTube channel URL, to your professional website.

[7.]  Many agents create websites using the property street address as the website domain name

Add your YouTube video to this type of website.

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[8.]  Add videos to your blog.  [9.]  Add videos to your real estate agency’s blog, if permissible.

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[10.]  Tweet them.  Send a Twitter.com ‘tweet’ that includes a link to your video.

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Add your newest video link, or YouTube channel URL:

[11.] to your email signature  [12.]  to your eNewsletter.

[13.]  to your business card, property flyers, and other marketing materials.

[14.]  Share your videos with social networking contacts on LinkedIn.com, Plaxo.com and Flickr.com.

[15.]  Download your videos to your Smartphone and Tablet PC for quick and convenient retrieval.

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Caravans, Showings, and Open Houses

[16.]  Have your video playing on a laptop, or Tablet PC, during caravans and open houses.

[17.]  Send the video, and the link to your YouTube channel, to caravan and open house visitors that leave you their contact information.


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Property Contributors: Show off the group’s efforts

[18.]  Send the video to the architect, builder, or designer of the home you are listing.  

[19.]  Send the video to your property vendors, like the stager, carpenter, landscaper, etc.)

(Ask all of these property contributors to use the video in their marketing, as it presents their work as well) 

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[20.]  Community, neighborhood, building, and subdivision associations welcome videos showcasing their homes.

Many associations are willing to post videos on their websites,  Facebook pages, or eNewsletters.

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[21.]  Share your videos with media companies, like local and national newspapers and magazines.  Many, such as the AJC, Business Chronicle, Yahoo.com, Inman.com, and the WSJ, are willing to post videos on their websites and Facebook pages.

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[22.]  Create a QR Code that directs people to your video or YouTube channel.

Print the QR code on property flyers, business cards, billboards, in magazine ads, or on other marketing materials.

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[23.]  Use the video on acceptable MLS sites, such as Realtor.com, GeorgiaMLS.com, Trulia.com, and Zillow.com.  Add a link to the property video, or your YouTube channel, where possible in the written commentary fields.

[24.]  If permissible, post the video to your real estate agency’s Facebook page and YouTube channel.

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 [25.]  When you sell your listing, because of your awesome video,

send a copy of the video to your seller as a congratulatory keepsake.


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